Tong No. 7: Chile
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In Chile, things are about to change. The aim is to move dominance away from the few big companies, and to have a more diverse landscape of smaller but profitable producers. More direct will be the result of the introduction of three geographical qualifications, “Costa”, “Entre Cordilleras” and “Alto”, referring to the coast, the Central Valley and the Andes respectively. The opposition north-south has become obsolete; there is more diversity and complexity to be found in the east-west axis, and the notion of “terroir” is becoming more important, also as a marketing tool. Will Chilean wine growers adapt their plantings to the regions they live in? Chardonnay, Sauvignon Blanc, Syrah and Pinot Noir near the coast; Cabernet Sauvignon, Carmenere and Merlot in the warmer centre, and new varieties like Pinot Gris or even Riesling in the Andes? Or will there be a competition between for example Cabernet Sauvignon from the coast, the centre and the mountains?
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